Ob xyoos dhau los, Kev Loj Hlob tau nce los ntawm 63 lub sijhawm, thiab cov e-luam yeeb pov tseg tau ua rau 'kev loj hlob barbaric'
Sep 12, 2023
Nyob rau hauv zaj dab neeg ntawm e-luam yeeb, yeej tsis muaj qhov tsis muaj kev loj hlob myths xwb. Los ntawm qhov ntxov tshaj plaws HNB sawv cev los ntawm IQOS, mus rau paj rwb core atomization sawv cev los ntawm JUUL, thiab cov ceramic atomization sawv cev los ntawm Simore / RLX, tag nrho cov tau dhau los ntawm ib theem ntawm kev loj hlob siab.
Niaj hnub no, tus protagonist ntawm zaj dab neeg loj hlob ntawm e-luam yeeb tau dhau los ua e-luam yeeb. Hauv ob xyoos dhau los, kev muag khoom ntawm cov luam yeeb e-luam yeeb tau nce ze li 63 npaug. Qhov no tshwj xeeb tshaj yog pom nyob rau hauv European lag luam. Cov e-luam yeeb pov tseg tau pom kev loj hlob loj hauv 2022, nrog kev muag khoom nce mus txog $ 1.54 billion, ib xyoos ib zaug nce ntawm +811.8%.
Qhov tseem ceeb tshaj, qhov muaj zog e-luam yeeb yog squeezing lub lag luam rau interchangeable thiab qhib e-luam yeeb. Hauv 2022, kev muag khoom ntawm e-luam yeeb hauv UK thiab Asmeskas suav txog 43.1% thiab 51.8% feem.
Yav dhau los, thaum muaj coob tus neeg tham txog kev lag luam e-luam yeeb, lawv inevitably tham txog kev txhawj xeeb txog txoj cai, tab sis e-luam yeeb txuas ntxiv mus rau hauv txoj cai, ua rau pom tias lawv muaj zog heev. Los ntawm HNB mus rau atomized e-luam yeeb thiab tam sim no mus rau e-luam yeeb pov tseg, txoj cai loj hlob ntawm kev lag luam e-luam yeeb tau raug nthuav tawm:
Nws yeej tsis yog ib txoj cai uas swb e-luam yeeb, tab sis lwm yam thiab zoo dua e-luam yeeb.
Ib tug loj thawj koom ruam ntawm Investors 'Kev ua tau zoo
Thaum Lub Xya Hli 11th, tus nqi Tshuag ntawm Yinghe Technology dheev tau nce los ntawm 3.07%, cim qhov pib ntawm kev sib tw loj. Hauv ob lub hlis tom ntej no, tus nqi Tshuag ntawm Yinghe Technology tau nce los ntawm qhov siab tshaj ntawm 17 yuan mus rau 32.9 yuan, ze li ob npaug.
Qhov nce sai ntawm cov nqi Tshuag ntawm Yinghe Technology yog thawj koom ruam muab tso rau los ntawm cov tub ua lag luam ntawm qhov kev tshaj tawm ua haujlwm. Thiab dab tsi cov tub ua lag luam tab tom twv txog yog qhov kev loj hlob tawg ntawm SKE Crystal Bar, ib qho khoom siv pov tseg e-luam yeeb uas muaj los ntawm Skoll, lub koom haum ntawm Yinghe Technology Holdings, hauv UK thiab Europe hauv thawj ib nrab ntawm lub xyoo.
Los ntawm cov ntaub ntawv, Skoll tsis ua rau cov tub ua lag luam poob siab. Hauv thawj ib nrab ntawm 2023, Skoll ua tiav cov nyiaj tau los ntawm 1.433 billion yuan, nce ntxiv ntawm 1477.33% xyoo-rau-xyoo; Cov txiaj ntsig tau tiav yog 417 lab yuan, uas tau mus txog 76% ntawm tag nrho xyoo tas los. Hauv kev ua lag luam UK, Skoll qhov muag tau dhia los ntawm qhov chaw thib xya hauv lub Ib Hlis xyoo no mus rau qhov thib plaub hauv lub Plaub Hlis.
Tom qab Skoll txoj kev loj hlob ntawm kev ua tau zoo, "cua daj cua dub" tshwm sim los ntawm cov e-luam yeeb uas tau muab pov tseg thoob plaws Tebchaws Europe.
Raws li Euromonitor cov ntaub ntawv, kev muag khoom ntawm e-luam yeeb hauv Western Europe tau nce sai ntawm $ 2.11 nphom hauv xyoo 2015 mus txog $ 5.69 nphom hauv 2022. Ntawm lawv, cov e-luam yeeb tau ntsib kev loj hlob hauv 2022, nrog kev muag khoom nce mus txog $ 1.54 billion, ib xyoos. -on-xyoo nce ntawm +811.8%.
Tshwj xeeb tshaj yog nyob rau hauv UK, qhov twg e-luam yeeb siv los ua cov cuab yeej tswj kev haus luam yeeb, qhov muag ntawm e-luam yeeb hauv 2022 nce los ntawm +1116.9% xyoo-rau-xyoo rau 1.08 billion US las, thiab qhov kev faib ua feem ntawm kev muag khoom ntawm e-luam yeeb kuj tau nce los ntawm 0.6% hauv 2020 txog 43.1% hauv 2022.
Qhov nce ntawm cov luam yeeb e-luam yeeb tau ua rau muaj kev sib koom ua lag luam ntawm daim cartridge swappable thiab qhib e-luam yeeb. Los ntawm 2015 txog 2021, cov qeb nrov tshaj plaws ntawm e-luam yeeb ntawm cov neeg tsis muaj hnub nyoog yog hom qhib. Xyoo 2022, cov e-luam yeeb uas siv tau sai sai tau nrov, nrog qhov feem pua nce ntawm 7.8% hauv 2021 mus rau 52.8% hauv 2022. Tom qab mus txog qhov siab tshaj plaws hauv 2020-2021, hom cartridge swapping tau txeeb los ntawm pawg pov tseg, nrog rau hom qhib. Cov qeb nyiam ntawm e-luam yeeb rau cov neeg laus yog qhib los ntawm 2021 txog 2022, tab sis feem ntau ntawm cov khoom siv pov tseg kuj tau nce ntxiv.
Cov qauv no kuj tshwm sim hauv Tebchaws Meskas. Txij Lub Ib Hlis 2020 txog Lub Kaum Ob Hlis 2022, kev muag khoom hloov pauv e-luam yeeb hauv Tebchaws Meskas tau txo qis los ntawm 75.2% mus rau 48.0%, thiab kev muag khoom ntawm cov e-luam yeeb tau nce los ntawm 24.7% rau 51.8%.
Thoob plaws hauv keeb kwm ntawm kev loj hlob ntawm e-luam yeeb, txawm hais tias muaj kev txwv tsis pub dhau mus ntev, qhov no tsis tau cuam tshuam qhov tshwm sim ntawm qhov tseem ceeb: los ntawm kev loj hlob tsis zoo ntawm HNBs thaum ntxov, mus txog qhov nce ntawm atomized e-luam yeeb sawv cev los ntawm JUUL thiab RLX, thiab thaum kawg. mus rau txoj kev loj hlob sai ntawm e-luam yeeb tam sim no.
Rau qee qhov, nws yeej tsis tau ua txoj cai uas yeej e-luam yeeb, tab sis lwm qhov thiab zoo dua e-luam yeeb.
Vim li cas thiaj nrhiav tau e-luam yeeb pov tseg?
Hauv ob xyoos dhau los, kev muag khoom ntawm cov luam yeeb e-luam yeeb tau nce ze li 63 npaug. Saib rov qab, muaj kwv yees li ob qhov laj thawj rau qhov nce sai hauv kev muag khoom ib zaug:
Hais txog tus nqi, qhov zoo ntawm cov e-luam yeeb pov tseg yog pom tseeb. Hauv 2021, tsoomfwv UK tau nce tus nqi se rau cov khoom lag luam luam yeeb xws li luam yeeb, thiab ib pob ntawm 2{{10}} luam yeeb yuav them 16.5% ntawm cov khw muag khoom muag ntxiv rau cov se ntawm 5,26 ua. Raws li Huachuang Securities, tus nqi ntawm cov e-luam yeeb ELFBar thiab VuseGo ib milligram ntawm nicotine yog feem ntau 0.08/0.15 phaus, deb tshaj li 0.56 phaus ntawm ib txwm luam yeeb Marlboro (Liab).
Txawm hais tias tus nqi ib milligram ntawm nicotine tsawg dua li cov e-luam yeeb, ob qho tib si cartridge swappable thiab qhib e-luam yeeb muaj lawv tus kheej qhov tsis zoo. Piv txwv li, tus qub yuav tsum tau them tus nqi luam yeeb yam tsawg kawg yog £ 10, thaum lub sij hawm tom kawg muaj qhov tsis zoo xws li qhov chaw ua haujlwm siab, kev nqa hnyav, thiab cov roj to yooj yim.
Xav txog qhov teeb meem kev lag luam tsis ruaj khov tam sim no hauv Tebchaws Europe, tus nqi kom zoo dua ntawm e-luam yeeb tshaj li cov luam yeeb ib txwm muaj zog ntxiv. Txij li thaum Lub Xya Hli 22, UK CPI Performance index tau nce ntau dua 10% rau ntau lub hlis sib law liag, thaum GKF cov neeg siv khoom ntseeg siab Performance index tseem nyob rau theem qis, mus txog qhov qis tshiab txij li xyoo 1974 daim ntawv ntsuam xyuas thaum lub Cuaj Hlis 22.
Dhau li ntawm tus nqi, saj kuj yog qhov laj thawj tseem ceeb rau qhov tshwm sim ntawm cov e-luam yeeb pov tseg. Hauv kev nce ntawm e-luam yeeb, lawv cov khoom sib txawv yog qhov laj thawj tseem ceeb rau lawv cov neeg nyiam ntawm cov tub ntxhais hluas. Raws li cov ntaub ntawv los ntawm iiMedia Kev Tshawb Fawb, xyoo 2021, 60.9% ntawm cov neeg siv khoom siv hluav taws xob hauv Suav teb nyiam cov khoom noj nplua nuj xws li txiv hmab txiv ntoo thiab zaub mov, thaum tsuas yog 27.5% nyiam haus luam yeeb tsw.
Tom qab qhov txwv tsis pub hloov luam yeeb hauv Tebchaws Meskas, qhov khoob ntawm cov luam yeeb siv tau raug tso tseg, ua rau muaj coob tus neeg siv khoom hloov pauv hloov mus rau cov luam yeeb siv hluav taws xob pov tseg. Noj ELFBar thiab LostMary, uas muaj qhov muag muag ntau tshaj plaws, ua ke lawv tuaj yeem muab tag nrho 44 qhov tsw, siab dua lwm hom.
Qhov no kuj tau pab cov e-luam yeeb pov tseg sai sai ua lag luam tsis muaj hnub nyoog. Los ntawm 2015 txog 2021, cov qeb nrov tshaj plaws ntawm e-luam yeeb ntawm cov neeg tsis muaj hnub nyoog yog hom qhib. Hauv xyoo 2022, cov e-luam yeeb uas siv tau sai sai tau nrov, suav txog 52.8% hauv 2022, nce los ntawm 7.8% hauv 2021. Raws li ASH cov ntaub ntawv, peb qhov zoo tshaj plaws ntawm cov menyuam yaus yog txiv hmab txiv ntoo mint & menthol / chocolate & khoom qab zib: ntawm cov neeg laus, fruity tsw tseem yog nyiam xaiv, suav txog 35.3%.
Los ntawm qhov kev xav no, tus nqi kom zoo dua thiab muaj ntau yam khoom siv pov tseg e-luam yeeb tau dhau los ua qhov laj thawj rau lawv qhov chaw.
Kev tswj hwm huab ntawm Disposable Electronic Cigarette Head
Txawm hais tias muaj kev nce siab hauv cov luam yeeb e-luam yeeb, cov tub ua lag luam tseem muaj kev tsis ntseeg txog lawv.
Thawj tus yuav ris lub brunt yog ib txwm muaj kev pheej hmoo. Piv rau lwm cov khoom lag luam e-luam yeeb, txoj cai kev hem thawj ntawm e-luam yeeb los ntawm kev tiv thaiv ib puag ncig. Tawm tsam keeb kwm yav dhau los ntawm kev muag khoom sai sai, cov teeb meem ib puag ncig los ntawm kev pov tseg tsis zoo thiab tsis muaj peev xwm rov siv tau cov roj teeb lithium hauv cov luam yeeb e-luam yeeb tau maj mam los rau hauv pej xeem thiab tsoomfwv Askiv cov kev saib xyuas.
Raws li kev tshawb fawb los ntawm UK non-profit lub koom haum MaterialFocus, 37% ntawm cov neeg siv e-luam yeeb tau yuav cov e-luam yeeb hauv 2021, thaum ze li ntawm 1.3 lab e-luam yeeb hauv UK tau muab pov tseg. Yog tias txhua tus e-luam yeeb uas muaj 0.15 grams ntawm lithium, 10 tons ntawm lithium yuav muab pov tseg txhua xyoo. Nyob rau hauv cov nqe lus ntawm kev sib piv kab rov tav, ob lub cartridge swappable thiab qhib e-luam yeeb yog superior rau pov tseg e-luam yeeb nyob rau hauv cov nqe lus ntawm kev tiv thaiv ib puag ncig.
Nyob rau tib lub sijhawm, qhov zoo nkauj ntawm cov khoom siv hluav taws xob pov tseg rau cov menyuam yaus kuj tuaj yeem nyiam cov kev cai muaj zog. Txawm hais tias e-luam yeeb raug suav hais tias yog ib qho cuab yeej tseem ceeb rau kev txiav luam yeeb hauv UK, lawv kuj tau nce qhov nkag mus ntawm e-luam yeeb ntawm cov menyuam yaus.
Raws li World Bank cov ntaub ntawv, kev nkag mus ntawm cov neeg tsis muaj hnub nyoog e-luam yeeb hauv UK tau nce los ntawm 1.2% hauv 2015 txog 8.6% hauv 2022, thaum cov neeg siv e-luam yeeb tau nce los ntawm 200000 txog 1.54 lab.
Kev nce siab sai tau ua rau muaj kev txhawj xeeb ntawm cov niam txiv Askiv thiab qee tus thawj coj hauv tsoomfwv, vim tias cov thawj coj tau txiav txim siab txwv kev muag cov txiv hmab txiv ntoo tsw thiab qab zib e-luam yeeb kom txo lawv cov koob meej ntawm cov neeg tsis muaj hnub nyoog.
Qhov tseeb, kev txhawj xeeb li no tau dhau los ua qhov tseeb. Hauv tebchaws Askiv, kev txwv tsis pub siv cov khoom siv pov tseg kuj tau hais ntau zaus tsis ntev los no. British MP Adam Avery tau hais tias nws yuav txhawb nqa kev txwv txiav luam yeeb e-luam yeeb yog tias lawv tsis ua raws cai thiab tsis muaj hnub nyoog siv teeb meem tswj tsis tau. Tsuas yog ob peb hnub dhau los, Fab Kis Tus Thawj Kav Tebchaws Elizabeth Borne tau tshaj tawm tias Fabkis yuav ua raws li "kev tswj hwm kev haus luam yeeb hauv tebchaws". Raws li ib feem ntawm txoj kev npaj no, tsoomfwv Fab Kis vam tias yuav txwv tsis pub haus luam yeeb e-luam yeeb, uas yog cov tub ntxhais hluas nyiam heev.
Los ntawm qhov kev xav no, txoj kev loj hlob zeem muag ntawm e-luam yeeb yog qhov zoo, tab sis txawm tias e-luam yeeb yog cov lus teb kawg rau kev lag luam tseem xav tau cov lus nug.

